The buzz is to imagine that Cadbury is a strategic industry, outdoing for once the French protectionist habit of banging their national spoons on their national high chairs. Strategic yogurt production degenerates into the ridiculous.
Given that Cadbury has courted every offer it’s gotten for what seems like half a year, (first with Hershey and now with Kraft,) it seems rather clear that the new European league table competition is temperamentally resorting to whining when a financial gambit gets tricky.
Behind the Façades in France: What expats and the mainstream media (French and American alike) fail to notice (or fail to tell you) about French attitudes, principles, values, and official positions…
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